Blank Space- Taylor Swift
Taylor Swift has been very successful over the last couple of years especially with the release of 1989, including Blank Space. Her music video quickly went viral as it was about her breakup with her ex and caused a lot of attention, which ultimately resulted in her success.
Her album 1989 – sold 1.287 million albums in it’s first week of sales. This makes 1989 the first album to hit the million-mark in 2014 and the best sales week since 2002’s The Eminem Show, which sold 1.322 million first week. Swift is also now the only female to ever have three consecutive albums sell over a million albums in its first week of sales (Speak Now, Red and 1989).
She advertised and marketed her album through radio interviews, magazine covers (inStyle and People and British Vogue), multiple days on Good Moning America and live performances.
She also started a trend called #Taylurking, which is where she tweeted fans buying the album during release week, creating her target audience wider and ultimately increasing her success.
Her album 1989 – sold 1.287 million albums in it’s first week of sales. This makes 1989 the first album to hit the million-mark in 2014 and the best sales week since 2002’s The Eminem Show, which sold 1.322 million first week. Swift is also now the only female to ever have three consecutive albums sell over a million albums in its first week of sales (Speak Now, Red and 1989).
She advertised and marketed her album through radio interviews, magazine covers (inStyle and People and British Vogue), multiple days on Good Moning America and live performances.
She also started a trend called #Taylurking, which is where she tweeted fans buying the album during release week, creating her target audience wider and ultimately increasing her success.
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